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First the good news. India’s premium smartphone market (above Rs 30,000) has been on a roll this year and is estimated to grow by a staggering 60 per cent in calendar year (CY23) over the previous year.
Apple’s share in the Rs 1 lakh-plus phone segment is expected to hit 39 per cent by the end of CY23, up from 35 per cent in calendar year 2022 (CY22).
Samsung, which is a key player in this segment with its array of foldable smartphones, is projected to see its share fall from 65 per cent to 59 per cent over the same period. The information is based on data from Counterpoint Research.
The bad news, though, is that overall smartphone
First Published: Dec 08 2023 | 11:43 PM IST
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